Marketing

Shoptalk Spring 2027

Name: Shoptalk Spring 2027
Start: 2027-03-22
End: 2027-03-24
Location: Las Vegas, NV

March 22–24, 2027 • Las Vegas, NV

About this conference

Shoptalk is the largest retail and ecommerce conference in the U.S., bringing together roughly 10,000+ retail executives, brand marketers, DTC founders and technology vendors in Las Vegas each spring. Programming covers retail media, ecommerce, AI-driven personalisation and omnichannel marketing, but the double-opt-in meetings programme is why many people attend: both sides must accept, meetings are scheduled in advance, and vendors justify the show's cost largely on that basis. The economics are asymmetric — retailer and brand-side attendees are actively recruited and often attend on discounted or hosted terms, while vendors pay toward the $5,500 end of the range. Organiser Hyve Group runs further Shoptalk editions later in the year and in Europe. For merchandising and store-operations depth rather than commercial dealmaking, NRF in January is the closer fit.